Podcasting
Turn Up the Volume on Brand Storytelling
In a world of skippable content, podcasts deliver deep, uninterrupted engagement. We help brands like yours build influence through audio experiences that connect, educate and inspire.
Why Podcasting?
According to Priori Data, there are currently approximately 548.7 million podcast listeners worldwide, with projections estimating this number will reach 630.9 million by the end of 2025. While audio podcasts have historically dominated, video podcasting is experiencing significant growth and is becoming increasingly popular, with a large percentage of podcast listeners consuming video podcasts as a preference.
Podcasts have rapidly evolved into a brand-building powerhouse—and if your business isn’t leveraging this channel yet, you might be missing the next big wave in content – Podcasting is fast becoming the most intimate and effective way to build brand loyalty.
Whether you’re a fashion label, a fintech disruptor or a retail giant—podcasts help you:
- Build trust through long-form storytelling
- Strengthen your brand community
- Boost your SEO and discoverability
- Position your brand as a thought leader
People may scroll past your posts, but they’ll spend 40+ minutes listening to your voice. That’s impact.
What We Offer
Podcast Concept Development
Strategy-led formats that align with your brand purpose and audience.
Episode Planning & Scriptwriting
We create outlines, narratives and scripts that feel natural and on-brand.
Studio-Quality Production
We provide both video and audio podcasts, using top-tier equipment to ensure the highest quality production.
Launch & Distribution
Your show, wherever your audience listens—Spotify, YouTube & more.
Promotion & Repurposing
We turn every episode into blog content, teasers, social posts and email gems.
Campaign Integration
We tie podcasting into your bigger campaign strategy—for full-funnel value.
Recent Work
Here’s a glimpse at some of our recent work for Lamelle Pharmaceuticals.
Why Work With AlienNation?
We don’t just make podcasts—we build branded listening experiences.
With roots in creative strategy, content marketing and retail storytelling, we bring:
- Strategic clarity
- Creative originality
- Seamless production management
- Marketing integration for real-world results
“It’s more than audio—it’s your brand voice, amplified.”
FAQs: Podcasting for Brands
What if we’ve never done a podcast before?
No problem! We guide you from idea to launch. No experience needed—just a story to tell.
How long should each episode be?
Most branded episodes run between 20–30 minutes, but we tailor this to your audience’s needs and your message.
Can you help promote the podcast too?
Yes! From launch campaigns to repurposed content for socials, we help amplify every episode.
Do you offer podcast production remotely?
Yes—we work with both in-studio and remote setups using professional recording platforms and producers.
Is this a once-off or ongoing service?
Both! We offer single-series projects and retainers for brands looking to grow their podcast presence.
Let’s Talk Audio Strategy
Ready to bring your brand voice to life? Whether you’re just starting or scaling, we’ll help you create a podcast that builds authority and lasting audience loyalty.
info@aliennation.co.za
www.aliennation.co.za
South Africa-based. Global mindset.
